I’m really excited to be working on a book, well a manual. The ultimate manual for all things brand phone photography. It feels like I have been working on it forever, but I’m closer than ever now. My wish is that it will, not only be a place thats full of information, but somewhere that inspires business owners, brands and retailers. Empowering them with the confidence to be able to take their brands storytelling into their own hands. To produce content that stands by their brands values and vision. And all that, just by using their phone.
Running a business and building a brand is a hands on, full time job! One that comes with lots of responsibilities and requires a diverse skillset. E-commerce is in a place now in 2022 that suggests we need to add one more tool to our belt as business owners. Photography and content creation.
I just don’t believe you need to become or hire a professional photographer in order to do this. I don’t believe you need to spend lots of money and I don’t believe you need to know about lenses and megapixels.
What I do believe is that I can show you how to simply, realistically and effectively create your own imagery, without investing in expensive equipment and huge amounts of time you don’t have. I do believe that you can do this, even if you don’t think you are a creative person. You are. We all are.
My goal in the next six months is to complete my manual on phone photography for business, branding and retailers.
The manual will be everything I have learnt about mobile photography in the last ten years. Demystifying the photography process and breaking down the ‘recipe’ for a successful marketing image. We’ll look at how to use the camera in your phone to its optimum capabilities. They’ll be apps, processing, lighting, editing, exposure and adding colour. But also composition, visual narrative and finding your style.
This manual will come firstly in the form of a course in collaboration with Real Spark.
http://www.retail-spark.co.uk